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Tuesday, September 17 • 10:30am - 11:30am
Can You Build A Better Advocate Through Social Media?

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Building brand advocates has become more important than ever for leaders in sales, customer service and marketing roles. Join us for this panel discussion to find out what role Social Media plays in this, and how Social Media can be leveraged to engage your customers like never before.
Moderators
avatar for Kai Petzelt

Kai Petzelt

Sr. Director Product Marketing, SAP
Kai Petzelt is Senior Director of product marketing at SAP, responsible for the creation, communication and articulation of messaging and positioning for the CRM solutions portfolio for the Social and Service lines of business.Throughout his career he has held numerous marketing and... Read More →

Speakers
avatar for Anneke Seley

Anneke Seley

CEO and Author, Reality Works Group
Anneke Seley was the twelfth employee at Oracle and designer of the company's global multibillion dollar inside sales organization. As founder and CEO of modern sales consultancy Reality Works Group, she and her team have helped over 500 clients build or improve technology and data... Read More →
avatar for Natascha Thomson

Natascha Thomson

CEO, MarketingXLerator
Natascha Thomson is the CEO of MarketingXLerator, a Social (Media) Business Consultancy. MarketingXLerator co-innovates with clients to create strategies that generate results through mutually beneficial relationships. Co-author of 42 Rules for B2B Social Media Marketing. Yogini... Read More →
avatar for Brian Vellmure

Brian Vellmure

Principal, Innovantage
Brian Vellmure helps B2B and B2C organizations across a variety of industries and sizes accelerate growth through customer focused digital transformation initiatives. In addition, he often serves as an expert advisor for the world’s most successful and innovative technology vendors... Read More →
avatar for Emily Yellin

Emily Yellin

Journalist, Author, Consultant, Your Call Is (Not That) Important to Us
Journalist, author and consultant Emily Yellin's most recent book, Your Call Is (Not That) Important to Us, is about the state of customer service and was published by Simon & Schuster. Emily has hosted many webinars for Social Media Today and regularly speaks at conferences and in... Read More →

Audience Moderator
avatar for Ric Dragon

Ric Dragon

CEO & Co-Founder, DragonSearch
Ric Dragon is the author of Social Marketology and the DragonSearch Online Marketing Manual, both published by Mc-Graw Hill. He is the CEO and co-founder of DragonSearch, with more than 20 years of extensive experience in graphic design, information architecture, web development and... Read More →

Tuesday September 17, 2013 10:30am - 11:30am EDT
Industry 3
  Big Data
  • Hashtag #ssuadvocate

Attendees (0)